The Keyaki Hiroba Beer Festival is one of the most popular and most successful bi-annual events at Saitama Shintoshin each year. It is on for five days in spring and five in Autumn. This year, 2026, the spring beer festival is on the middle of May, two weeks earlier than in 2025. The Autumn Festival is on in September.
Keyaki Hiroba Beer Festival
For those that live in the area this festival needs no introduction, being one of the biggest annual events in Saitama Super Arena. While the live entertainment and additional events have been missed since the pandemic, they still have a great choice of beer (and some food options too)! In fact, among its bragging rights is that it has the largest selection of craft beer of any beer festival in Japan. The festival is called ‘Keyaki’ because the festival is usually on in the ‘Keyaki Hiroba’ of Shintoshin.
Until 2019 children were more than welcome at this event, but they have made a shift since the pandemic. They seem to be discouraging them now. Since 2022, they now charge for people to bring in pushchairs (buggies / prams). However, since 2023 for the first time in years, the areas where you can put down a picnic sheet are back. Much needed as the tables get whipped up pretty quickly. The areas where you can leave a picnic / blue sheet changes on weekends. You will find a map on the official website or at the event venue which will show you where.
Check out what else is on in Saitama Super Arena:
Information
Event: The Autumn Keyaki Beer Festival 2026 けやきひろばビール祭り
Dates: from Thursday September 17th to Monday September 21st 2026.
Hours: from 4 pm to 9 pm on Thursday, from 11 am to 9 pm on Friday, from 10 am to 9 pm on Saturday and Sunday, and from 10 am to 8 pm on the Monday – a public holiday.
Reserved area / Tickets: This year you don’t need to book a ticket in advance, but it is recommended. If you haven’t reserved a seat you may have to wait a long time on the day for a seat/s to become available. The reservation page.
Cost: there is no entry fee into the area. But if you want to sit the prices start from 1000 yen for a one person table to 4300 yen for a four person table (a good bit cheaper than last year). For that, you get some vouchers from which you can buy beer. The food / drink ticket costs 2950 yen for one set if bought in advance. A ticket bought in advance, either for seating or just food / drink, is cheaper.
Access Saitama Shintoshin
The festival is on in the Keyaki Hiroba of Tamaari Town aka Saitama Shintoshin. (They tried to re-market the area as Tamaari town around 3 or 4 years ago, but it didn’t really stick! It is rarely called Tamaari town, most locals still call it Saitama Shintoshin!) Saitama Super Arena is one part of Saitama Shintoshin. Thus, sometimes they call the area Saitama Super Arena.
Address: Keyaki Hiroba, 10 Shintoshin, Chuo Ward, Saitama, 330-0081. Phone: 0486011122
Saitama Shintoshin Tamaari town is a 2 minute walk from JR Saitama shintoshin Station, about a 7 minute walk from JR Kitayono Station and there is parking available. However, the car parks are often crowded and costs 400 yen for the first hour and 200 yen for every subsequent hour.
Live updates on Twitter:
event/keyaki-autumn-beer-festival-saitama/ + event/spring-beer-festival-keyaki Last republish August 13th 2022, previous: April 11th 2022, September 1st 2016, August 31st 2024. Last update June 22nd 2026. The festival was on in 2022 for the first time in three years, but there were quite a few changes. Things went back to normal a bit in 2023. However, unfortunately some of the changes they made during the pandemic remain. For example, there has been no children’s area or stage events since the pandemic.